Exponential Wisdom

Episode 119: Profitability Maximizer

June 12, 2022 by exponentialwisdom

Dan and Peter discuss a tool “Profitability Maximizer” that helps entrepreneurs evaluate new product ideas. As Peter likes to say, “without a target you’ll miss it every time”, this scorecard will help focus attention and get clear on the proposition.

In this episode:

  • Dan talks about his new tool “Profitability Maximizer” which uses 10 P’s to evaluate growing new capabilities. 
  • Peter gives examples of how he uses the principles to assess new companies or new product ideas. 
  • Dan and Peter give examples of how to promote new products using their past experiences in launching multiple new ventures. 
https://media.blubrry.com/exponentialwisdom/p/content.blubrry.com/exponentialwisdom/ExponentialWisdomPodcast_EP_119_Profitability_Maximizer.mp3

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Filed Under: Podcast Episodes Tagged With: launching a new company, new company, promotable, promoting company, startup

Episode 72: When to Kill a Company

June 24, 2019 by exponentialwisdom

Peter and Dan examine one of the most challenging decisions faced by serial entrepreneurs: when is the right time to kill a company? Illustrating firsthand stories of past company failures, they discuss the most tell-tale signs of dwindling passion and poor long-term prospects. If only plowing ahead out of obligation to investors, you might have reached the optimal time to kill an idea. Whether burning through cash with no profits in sight, or fast losing enthusiasm for a venture’s mission, these revelatory flags can help you pull the plug early and move on to stronger ventures.

In this episode:

  • Peter delves into the story of building Zero Gravity Corporation, his struggles with the FAA, and creative maneuvers for launch after 11 long years.
  • Dan discusses the respective roles of excitement, disappointment, and fluctuating mental resolve in determining your commitment to an idea, and discerning when to let it go.
  • Peter and Dan agree that a critical step in launching any startup involves testing your idea against the marketplace early. In a similar vein, Dan explains why he only talks to “check-writers” when determining the validity of an idea.
http://media.blubrry.com/exponentialwisdom/p/content.blubrry.com/exponentialwisdom/ExponentialWisdomPodcast_EP_72_WhenToKillACompany.mp3

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Filed Under: Podcast Episodes Tagged With: business, check writer, failure, idea, startup

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Latest Episodes

  • Episode 120: Finding Your Passion
  • Episode 119: Profitability Maximizer
  • Episode 118: Individuals Changing the World
  • Episode 117: Blockchain Changing Business Models
  • Episode 116: Long-Term Thinking

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Peter Diamandis
Dr. Peter H. Diamandis is an international pioneer in the fields of innovation, incentive competitions and commercial space.

Dan Sullivan
Dan Sullivan is the world's foremost expert on entrepreneurship in action.

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